Posting valuable content does NOT make you a thought leader.
It’s so much more than that…
…if you actually want it to work.
There’s one aspect of thought leadership that I would argue is even more important than meaningful content.
Yet, so many people don’t do it.
Instead, they end up pumping out a bunch of great content and wonder why it’s not getting traction…. why it’s not leading to new opportunities.
All because they forget about this one crucial element.
Watch my 1-minute video to find out what it is.
And if you want my help in putting together a LinkedIn thought leadership plan that fits your unique goals, connect with me on LinkedIn.
For even more LinkedIn tips and insights, be sure to join me every Thursday at 12 pm PT / 3 pm ET for my weekly LinkedIn Live Series, Ambitious Outcomes.Tags: content marketing, LinkedIn content, LinkedIn Marketing, strategy, thought leadership