Four Tips To Help You Leverage Sales Navigator Effectively

April 11, 2023 - 2 minutes read - LinkedIn, LinkedIn Strategy, Sales Navigator

95% of sales teams are not using Sales Navigator effectively. Not even close.

Here are 4 tips for getting the most out of Sales Nav.

1. Create multiple targeted account and lead lists using different filters for criteria (keep your lists smaller and hyper-targeted)

2. Leverage the alerts so you can keep track of your prospects’ activities on LinkedIn (when they post, when they change jobs, etc)

3. Create Personas so you can find and engage with the right people quickly (see my video last week detailing how this works).

4. Create a list of 1st-degree connections and reconnect with them (this is the lowest-hanging fruit possible that we often neglect)

Bonus Tip: Use the Spotlights feature to find people who are more likely to respond to your outreach.

There’s so much more you can do with Sales Nav, but that is a good starting point.

See also  Why Your Sales Team Needs LinkedIn Training

And the reason most teams are barely scratching the surface is because no one has ever shown them how to maximize the tool.

They simply don’t know all that Sales Nav has to offer.

During my Sales Navigator sessions, we dive deeper into setting up alerts, creating lists, connecting with prospects easily, and so much more.

Every team that goes through my live training and then takes action, sees an increase in activity and opportunities within a few days.

Send me a message if you want to learn more about how we help teams generate more sales opportunities with Sales Navigator.

Try Sales Navigator for free for 60 days with my affiliate link here.

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