The Easiest Sales Nav Hack You Need To Try

March 29, 2024 - 2 minutes read - LinkedIn, Sales Navigator

This is the easiest way to drive sales opps on LinkedIn.

But, it’s so obvious, that most miss it.

𝗟𝗲𝘃𝗲𝗿𝗮𝗴𝗲 𝘆𝗼𝘂𝗿 𝗳𝗶𝗿𝘀𝘁-𝗱𝗲𝗴𝗿𝗲𝗲 𝗰𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗼𝗻𝘀.

Start by filtering them.

If you have Sales Navigator ↴

– Create Buyer Personas (if you haven’t already).

– In the search bar, click “Lead Filters”.

– Select “1st-degree connections” under “Connection”.

– Add more search parameters like “Posted on LinkedIn”.

– Run multiple searches for the best outcomes.

– Add relevant contacts to a saved list and name the list, “1st Degree [description]”

Don’t have Sales Nav? Do this ↴

– Type a relevant keyword in LinkedIn’s search bar.

– Example: job title, industry, product category, hobby.

– Hit “Enter”.

– On the results page, click “People” on the left and “All filters” on the right.

– Select “First Degree”, and add other search parameters.

– Run multiple searches for the best outcomes.

– Create a list by copying and pasting it into a doc/sheet or message in real-time.

Sidenote: It’s easier if you’ve talked to them before. Less awkward.

But, it’s doable with connections you don’t know. Be smart.

↳ Here’s what you can do:

– Check their profile, and look at their recent activity.

– Customize your message, and mention something you found.

– Ask how they’re doing.

– Start a lightweight, genuine conversation.

↳ Key takeaway:

Don’t underestimate your first-degree connections.

They could be your most profitable opportunities. Directly or indirectly.

↳ Your challenge for the next week:

Reach out to at least 5 first-degree connections.

If your team needs help with how they can leverage Sales Nav more effectively, reach out.

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