The #1 Way To Hook People With Your LinkedIn Content

June 16, 2021 - 1 minute read - Content Strategy, LinkedIn

Broetry. Heard of it?

When the “bros” started writing entertaining stories with short sentences and frequent line breaks, the internet deemed the style “broetry.”

I give a silly example of it in this video. 

Regardless of what you think of broetry, it hooks people.

And if you want people to actually consume your content, you need to hook them in.

See also  How To Get Actual Results From Your LinkedIn Content

The first line of your social media posts is the most important. 

If it misses the mark or is just plain lame, you decrease your chance of having your audience actually read your post.

Have you tried this style of posting before? Did you find it successful?

Interested in leveraging our team of expert LinkedIn strategists to create a customized content strategy? → luminetics.io

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