Why You Need To Be Leveraging LinkedIn Video

July 20, 2021 - 2 minutes read - LinkedIn, LinkedIn Content Strategy

How many videos do you personally post to LinkedIn per week? 

How many videos does your company post to LinkedIn per week?

If the answer is very few or zero, I want to encourage you to change that. 


Because video is powerful.

Because it quickly allows people to feel like they know you, and your brand.

And when people “know” you, they are more likely to do business with you.

Video HUMANIZES brands.

See also  Why You Should Never Post Videos Without Captions

Just take it from Chris Walker. 

He posts an insane amount of valuable video content and has for quite some time. 

When I interviewed him on my LinkedIn Live Ambitious Outcomes show, he discussed how video has helped his and his clients’ businesses explode. 

There are so many benefits of video – many of them Chris talks about in this short 1-minute clip above.

Of course we are talking about videos with you/your team speaking on camera, not viral cat videos or animated explainer videos.

If you want your team to leverage video but aren’t sure where to start, I’d love to help.

At Luminetics, we interview executives and turn those interview clips into powerful, short videos specifically built for LinkedIn and social media.

If you’re interested in learning more, send me a message and I’ll share our process with you.

If you like to “stay in the know” with LinkedIn’s updates and get new tips, you’ll love my LinkedIn Insiders weekly newsletter. You can sign up here:

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