Here’s Why You Need To Pay Attention To Your LinkedIn Lurkers

October 2, 2023 - 1 minute read - LinkedIn, LinkedIn Strategy, LinkedIn Training

One of your best sources of new leads?

LinkedIn lurkers.

The people that consume your content, creep on your profile, follow you.

But don’t say much.

However, they are there, watching.

And no, this isn’t meant to be creepy.

View it as an opportunity.

Many of the leads that I have closed have been following me for a while.

Some even for years.

It’s all about a long game.

You never know who’s consuming your content.

So, make it good. Make it valuable.

The lurkers are your best audience.

P.S. It all starts with having an optimized profile and you can grab my free profile checklist.

Send me a message if you want us to review your team’s LinkedIn profiles to make sure they are up-to-date.

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