Every good entrepreneur should always be brainstorming ways to increase their company’s revenues. By doing so, you are then bringing in more income into the business which ensures you always have enough savings in the bank to get you through any difficult periods. So, even though you probably already have a few different income streams, there’s always room for one more, right? Well, how about trying to monetize your company’s blog if you haven’t done so already.
4 Ways to Monetize a Blog
Offer Webinars And E-Learning
One way some business owners make a bit of extra cash from their blog is to use it to sell webinars or other e-learning courses. In order to do this, you need to first ensure that the content on your blog is positioning you as one of the leading thinkers in your industry. That way, people will be willing to part with their money so that they can benefit from your knowledge and experience in your online classes.
Add A Shop
Of course, one of the easiest ways to monetize your blog is to add an online shop to it. When running a business from a bricks-and-mortar location, many entrepreneurs like to start an ecommerce platform on their blog so that they can widen their customer base by appealing to more people outside their local area. Just remember to think about which credit card payment you will offer your online customers as some can be very expensive as they come with extensive fees.
Sell Advertising Space
Lots of bloggers try to sell space for advertising banners and small adverts to companies and businesses. This is something that you might want to try as well. As long as the adverts for into the content that you post in your articles, then they shouldn’t look too out of place. If you aren’t too happy about having large advertising banners on your site, there is one alternative way to advertise for clients. You could instead post sponsored articles for them. Your client will pay you for each sponsored post in which you promote their products.
Use Affiliate Links
It’s also possible to add affiliate links into each of your blog posts. In order to do this, you just need to sign up to an affiliate marketing scheme, such as the one offered by Amazon. If you ever mention a product in a post that Amazon sells, you can create a special URL to use as a link. This will send anyone who clicks the link to the page where they can buy it on Amazon. If they do purchase the item, then you will get a small percentage of the sale. So, if you have a large readership and promote plenty of products in your posts, you could end up making quite a bit of money this way.
So, how do you think you will go about monetizing your business’s blog?
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