
Press Release In:
2017
Mod Girl Founder & CEO, Mandy McEwen, Discusses Marketing To Millennials
Mandy McEwen reveals why B2B companies need to be authentic when marketing to millennials.
Read the full article on SnapApp
September 2017
Sales and Marketing Alignment: 45 Experts Explain How To Connect The Dots
Mandy McEwen shares how buyer personas can help align your sales and marketing teams.
Read the full article on SnapApp
October 2017
48 Experts Share Their Top SEO Predictions For 2018 [Expert Roundup]
In this expert round-up, Mandy McEwen explains why she believes search intent will be a vital part of SEO strategies in 2018.
Read the full article on Shane Barker
October 2017
Mandy McEwen Shares Her Top Tips For Making More Money
Reviews and testimonials throughout your site help your customers make purchase decisions, but they have to be relevant to the customer.
Read the full article on Inc.
August 2017
Mandy McEwen, Shares Best Conversion Rate Optimization Tips To Boost Conversions
“According to a study by Search Engine Land, 88% of consumers say they trust online reviews as much as personal recommendations. Including reviews and testimonials throughout your site helps your customers make purchase decisions, but they have to be relevant to the customer.”
Read the full article on Shane Barker
August 2017
Mandy McEwen Reveals Top Influencer Marketing Strategies
“The best way to start building relationships with influencers is to follow the influencers you want to connect with. Read, engage with, and share their content. Learn from them, leverage them, and form partnerships. You never know what opportunities will arise when you cultivate your audience through thought leadership.”
Read the full article on Digital Novas
June 2017
Mandy McEwen Discusses Marketing And Her Entrepreneurial Journey With Outlier HQ
Mandy McEwen reveals her biggest challenges as an entrepreneur and tips for startup agencies.
Listen to the interview onOutlier HQ
April 2017
Mandy McEwen Explains How To Learn SEO (If She Had To Start Over)
“If I had to start over, I would avoid all complicated SEO courses and stick with the basic fundamentals of SEO.1. Keyword research – And not just any keyword research but LONG TAIL keyword research. Using a combination of free tools like UberSuggest, Google Search Console, and Google Keyword Tool. 2. Place emphasis on QUALITY, highly optimized content – for readers first, and Google second.”
Read the Full Article on Gotch SEO
March 2017
Mandy McEwen Listed As A Top 100 Digital Marketing Influencer on Twitter
Digital Marketing Influencers play a major role in creating awareness among people. There are thousands of brilliant digital marketing influencers round the globe who are good at what they do. In this article, we’ll give you a reason each on why you should follow these top 100 digital marketing influencers.
Read the full article on Digital Ready
March 2017
Mandy McEwen, Shares Ways Big Data Can Help You Know Your Customers Better
“Your customers are what keep you in business, so understanding them is key,” said Mandy McEwen, owner of Mod Girl Marketing. “Key marketing data, such as what day of the week has the highest email open rates, what price point is driving sales and other trends and patterns can help businesses tailor their marketing campaigns to be more successful.”
Read the full article on NCR Silver
March 2017
Mandy McEwen Shares Tips On The Best Channels to Use to Attract New Business.
“With the rise of social chatter, smart businesses are winning big with real-time marketing thanks to social listening tools like BuzzSumo, Mention and Sprout Social,” says Mandy McEwen, founder and CEO, Mod Girl Marketing. “These tools give businesses the ability to see who is talking about them and what is being said, allowing them to learn about their customers and what they’re looking for.
Read the full article on CIO.com
February 2017
Mandy McEwen Shares The Best Three Growth Hacking Examples Seen In 2016
“Offering 3 payments instead of 1. Facebook traffic sent 2 landing pages for a product that sold for $99. The original price was $199 so of course that $199 was slashed out and on sale for $99. Option 1 – Buy for $99. Option 2 – 3 payments of $33. Option 2 with 3 payments had a 75.6% increase in sales vs the one payment of $99.”
Read the full article on Reply
February 2017
Mandy McEwen Discusses Social Media Trends Of 2017
“2017 is the year of real-time content. Social media is evolving. What was previously an avenue to throw up a few text posts and share a few article is now becoming highly engaging and very video-driven. Not JUST videos, but live videos. Brands who have embraced this live craze by utilizing Facebook live, Snapchat, Periscope, Youtube, and other real-time channels, experienced amazing results. We are seeing big brands invest a lot of resources into developing a solid real-time video strategy.”
Read the full article on iDigic
February 2017
Mandy McEwen Discusses How To Grow Your Twitter Following And Post Better Tweets
“Keep it visual: Mandy McEwen, CEO and founder of Mod Girl Marketing, said to always use an image or video in your tweets. “Infographics, images, quotes and statistics tend to do well. If you can apply branded graphics to the image, even better. Images are simply more attractive than plain text and have been shown to lead to higher engagement.”
Read the full article on NCR Silver
January 2017
Mandy McEwen Discusses How Marketing on LinkedIn Differs From Marketing On Other Social Platforms
“The LinkedIn platform has a reputation as a place for professionals — more so than the other social networking sites — so we tailor our marketing strategy to that particular audience. Rather than the more casual, fun tone we use on Facebook and Twitter, we keep things straightforward and professional on LinkedIn. We share helpful resources that will further people’s knowledge, skills, and career because people are on LinkedIn to grow professionally. For example, we recently shared a guide on how to build a marketing dream team as well as a blog post on 8 effective LinkedIn strategies for B2B marketing. In addition to being a place where professionals hang out – more so than other social networking sites – LinkedIn also has a number of features that other social media platforms lack. Features that enable you to expand your reach and connect with people directly.
Read the full article on DrumUp
January 2017
Mod Girl Founder & CEO, Mandy McEwen, Shares SEO Tips to Dominate in 2017
Google has told the SEO community time and time again that social media signals have no impact on search rankings that that social is not a direct ranking signal. Well, Google has also been proven wrong, time and time again. From my own personal success of utilizing social signals to increase rankings, my company’s success with our clientele, my colleague’s success, and other SEO marketers I collaborate with – all of us have seen that Google is flat-out lying to us when it comes to social signals impacting rankings.
Read the full article on SEMrush
January 2017
Mandy McEwen Shares Tips On Using Web Push Notifications
In this expert round-up, Founder and CEO Mandy McEwen discusses how web push notifications can help you keep your users and readers engaged.
Read the full article on MaxTraffic.
October 2017
30 SEO Experts You Must Follow In 2018
Founder and CEO, Mandy McEwen, makes this list of the top 30 SEO experts to follow in 2018.
Read the full article on Warrior Forum
October 2017
Bet The Jockey Podcast Interviews Founder & CEO, Mandy McEwen
You don’t need a big brand name or a large payroll to build your company. Mandy McEwen discusses how to find the right clients and scale fast – without adding to your payroll – in her interview on the podcast Bet the Jockey.
Listen to the full interview on Bet The Jockey
October 2017
ActiveCampaign Podcast With Mod Girl Marketing’s Founder & CEO, Mandy McEwen
Our founder and CEO, Mandy McEwen, discusses how she shifted Mod Girl Marketing from a 100% service-based agency to providing digital products in her interview with ActiveCampaign. Hear her story and best advice for business owners in transition on the podcast.
Listen to the full interview on ActiveCampaign
November 2017
Mandy McEwen Shares Her Advice For Ranking On YouTube Through SEO-Friendly Videos
Our founder and CEO, Mandy McEwen, discusses how you can create SEO-friendly videos that rank in Google and on YouTube in this expert round-up.
Read the full article on Dental Marketing Guy.
November 2017
Founder & CEO Mandy McEwen Shares a Favorite Digital Marketing Channel in an Expert Round-Up
Mandy McEwen discusses the community we’ve developed in our Facebook community, Mod Agency Insiders, in this expert round-up on the best social media channels of 2017.
Read the full article on Clark St. James.
November 2017
Mod Girl Marketing Founder & CEO Mandy McEwen Shares Her Predictions For The State Of SEO In 2018
As we approach 2018, Mandy McEwen shares her predictions for what’s coming next in the constantly evolving SEO world – and what’s here to stay.
Read the full article on Mapplinks.
November 2017
Mandy McEwen Discusses How WordPress is Changing The Game for enterprises
Mod Girl Marketing’s founder and CEO, Mandy McEwen, explains how web design tools such as WordPress have allowed more and more enterprises to leave the traditional 9-5 workplace and start their own venture in this expert round-up.
Read the full article on Web Design Team.
December 2017
SEO Expert Mandy McEwen Shares How False Client Expectations Can Impact Their Success
In this expert round-up on the false expectations clients often have that hurt their SEO efforts, Mandy McEwen discusses a time when she worked with a client with a low SEO budget – and how that impacted their ability to remain at the #1 spot she had helped them reach.
Read the full article on mondovo.
December 2017
Mandy McEwen Shares How To Hire SEO Freelancers In Expert Roundup
After years of hiring freelancers to grow Mod Girl Marketing, Mandy McEwen shares her advice on where to find SEO freelancers for your digital agency and how to hire the best ones.
Read the full article on Linkody.
December 2017
Mandy McEwen Discusses Marketing Automation Trends Coming In 2018
With 11X more B2B organizations utilizing marketing automation today than they did in early 2011, you can be sure it’s a trend that’s here to stay. See what our founder and CEO Mandy McEwen predicts is next for marketing automation in 2018 in this expert round-up.
Read the full article on SnapApp.
December 2017
Mandy McEwen Shares Her Tips On Creating Videos For 2018
Mod Girl Marketing’s founder and CEO Mandy McEwen discusses how brands need to approach video creation from a value-first mindset in this expert round-up.
Read the full article on AnimatedVideo.
December 2017